BigHeads is a brain trust made up of bright minds, creative thinkers and problem solvers from DIVERSE fields and interests who contribute their unique perspectives to help companies and organizations boost their creative output, develop innovative products and solve difficult problems.

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“Innovation never comes from the established institution. It's always a graduate student or a crazy person or somebody with great vision.”
- Eric Schmidt, Executive Chairman of Google

It’s been proven time-and-time again that BREAKTHROUGH solutions and ideas are more likely to happen when companies enable the input of many DIVERSE PERSPECTIVES, because it gives them access to unbiased thinking and allows them to unearth (often unexpected) industry adjacencies. Yet, when the time comes to innovate, many of them LIMIT their creative exploration by relying on the perspectives and processes they’ve become comfortable with.

In order to give companies the opportunity to experience the CREATIVE BOOST that diverse thinking provides, we curated a BRAIN TRUST made up of more than 1,000 bright minds, creative thinkers and problem solvers from all DIFFERENT disciplines and interests. They are artists, chefs, educators, fashion designers, inventors, writers, comedians, entrepreneurs, app developers, decorators, bloggers, sustainability experts, musicians, engineers, physicians, tattoo artists, CEOs, politicians, super moms, mixologists, athletes, deejays, photographers, matchmakers, architects, filmmakers, hoteliers, etc.

Since they are BIG thinkers with BIG ideas, we call them “BIGHEADS”…and we harness their diverse perspectives and thinking to help brands, companies and organizations boost their creative output, develop innovative products, generate unique insights and find solutions to difficult problems.

Our Approach

When to Call Us

Our processes are 100% elastic and can be used for a variety of innovation initiatives, including:

  • Product development; filling product pipelines
  • Leveraging insights to create product concepts
  • Finding solutions to diverse business problems
  • Creating unique digital & social experiences
  • Developing relevant suites of services
  • Rethinking loyalty & benefit programs
  • Reinvigorating mature or dormant franchises
  • Uncovering unobvious insights
  • Identifying untapped markets & opportunities
  • Building creative cultures, systems & spaces
  • Boosting existing product/marketing ideas
  • Product naming/packaging inspiration
  • Identifying resources for commercialization

We work with innovation teams, new product development groups, brand teams, research groups and agency teams on a project-by-project basis or as an ongoing collaboration partner.

We work with innovation teams, new product development groups, brand teams, research groups and agency teams on a project-by-project basis or as an ongoing collaboration partner.

ADDITIONAL OPEN INNOVATION APPROACHES

( For a downloadable PDF of our approaches CLICK HERE )

CROSS POLLINATION

CROSS-POLLINATION

You might not immediately see how a tool used by a car restoration specialist could inspire a new color-matching product for a cosmetics brand, but innovation often results from industry CROSS POLLINATION. So, we designed an approach that accelerates these types of unexpected connections to help companies and organizations foster innovation and find solutions to tough problems.

IDEA BOOSTER (CROWD COUNSELING)

BIG Idea Booster

While many of our processes will help you create ideas, we realize you might have existing concepts that you'd like to stretch further. Our Idea Booster is an online CROWD COUNSELING process where a carefully curated group of BigHeads provide you with invaluable insights, creative input, relevant expertise and unexpected builds you can use to give the ideas you're developing that extra BOOST.

Custom Collaboration

Custom Collaboration

In the world of open innovation there is no “one-size-fits-all” solution. So, while our core approaches can be used to tackle many objectives, there may be times when a custom solution is necessary. For those cases, we can work with you to create a CUSTOM collaboration approach for your organization and needs.

The Company

Meet The BigHeads

The Biggest Heads

Meet the BigHeads senior management team

John Palumbo

Founder

Carlyn Kelly

EVP of Strategy & Innovation

Buzz About Bigheads

Some of Our Clients

  • American Express
  • BMW
  • Braun
  • Charmin
  • Dominos
  • General Electric GE
  • HGTV
  • Johnson & Johnson
  • Jose Cuervo
  • Kraft
  • Motorola
  • Neutrogena
  • Procter & Gamble
  • Pepsi
  • Ramada
  • Sony
  • Tide
  • Vonage
  • Walt Disney Pictures
  • Westfield
  • Wyndham Hotels

Grow Your Head

Our Book - Brand Opening

Grab a copy of our book about using open innovation principles to create BIG ideas for brands and beyond.

Our Innovation Seminar

Schedule a seminar and learn about the benefits of tapping diverse sources to drive innovation.

Get in Touch

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To learn more about BigHeads Network processes, discuss new business opportunities or to book speaking engagements and media interviews, please contact:

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