We deliver ORIGINAL and INVENTIVE product and service concepts, digital solutions, insights, strategies and white space opportunities by accessing perspectives and sources corporate teams DON’T traditionally consider, but SHOULD.       

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“We know the people you don't even know you need to know.”
- John Palumbo, Founder of BigHeads
"Innovation never comes from the established institution. It’s always a graduate student or a crazy person or somebody with great vision."
– Eric Schmidt, Executive Chariman of Google
“If you’re not making room for the unexpected meeting of minds, you could be missing out on the next big breakthrough.”
– Beth Comstock, Vice Chair of GE

Whether you’re working in a corporate innovation group, managing a digital team, a member of the marketing or research department or even in HR, you’re probably being challenged to create innovative products, services and strategies…develop relevant digital solutions…uncover unique insights...and maybe even identify white space opportunities. Unfortunately, the resources and tools you have at your disposal to do these things are designed to access the SAME OLD sources for inspiration, ideas and input...so you're going to end up with the same old uninspired ideas and results

That's where we come in. We help corporate teams generate original ideas and thinking by accessing expertise from industries and areas they DON’T traditionally consider, BUT SHOULD. And we're able to do this quickly and efficiently, because we've built a vast network made up of bright minds from DIVERSE areas (our "BigHeads") who are always ready to provide their unique input and perspectives.

So, for example, a RESEARCH TEAM at a fabric care brand that works with us will receive unique insights and strategies for enhancing, protecting, preserving and restoring clothing inspired by individuals from industries and areas they NEVER would have considered, like a car restoration specialist and a “life hacks” expert. Don’t see the connections? Don’t worry, we do…and we’ll always show you how we CONNECTED-THE-DOTS.

Or a DIGITAL GROUP at a financial services corporation that works with us will end up with digital solutions that BORROW technologies from UNEXPECTED places, like a popular fitness app or the online tracking platform used by a shipping company. Don't believe it would work? Consider how many industries now use the "swipe" tech originally created for the online dating category.

So, it looks like you have a choice. You can continue relying the USUAL SUSPECTS (expecting different results)…or you can break out of your comfort zone and experience the power of accessing the UNUSUAL ones.

Meet The BigHeads

  • Aerospace Engineer
  • Air Traffic Controller
  • Architect
  • Artist
  • Beekeeper
  • Biologist
  • Botanist
  • Bounty Hunter
  • Broadway Performer
  • Car Restoration Specialist
  • Cardiologist
  • Cartoonist
  • Chemist
  • Chef
  • Chocolatier
  • Coder
  • Comedian
  • Concierge
  • CTO
  • Deejay
  • Documentary Producer
  • Dog Walker
  • Drone Pilot
  • Fashion Designer
  • Firefighter
  • Fortune 500 CEO
  • Food Blogger
  • Growth Hacker
  • Hotel Designer
  • IoT Architect
  • Iron Worker
  • Makeup Artist
  • Marine Biologist
  • Mayor
  • Mixologist
  • MLB Umpire
  • MMA Fighter
  • Mommy Blogger
  • Musician
  • NASA Engineer
  • Navy Seal
  • News Anchor
  • Novelist
  • Photographer
  • Preacher
  • Pro Skateboarder
  • Professor
  • Reality TV Producer
  • Relationship Expert
  • Restaurateur
  • Regulatory Affairs Director
  • Roadie
  • Robotics Engineer
  • Sculptor
  • Serial Entrepreneur
  • Sommelier
  • Super Mom
  • Tattoo Artist
  • Theme Park Designer
  • Toy Inventor
  • UX Guru
  • Venture Capitalist
  • Video Game Tester
  • Web Designer
  • Winemaker
  • Yoga Instructor
  • …and many more

About Bigheads

How We Work

Here at BigHeads we pride ourselves on accessing UNEXPECTED, yet necessary, sources to develop new products/services, innovative processes, relevant digital solutions, unique strategies and even white space opportunities. Here’s how it all works:
First, we’ll hold a "meet-and-greet" where we’ll show you how we “reframe” client problems to identify a new set of sources to consider. We’ll also show you sample deliverables and highlight some work we’ve done for companies like AmEx, GE, P&G, Pepsi and more. Then we’ll get to the important part and give you the floor so you can brief us on the specific challenge you’re facing.
Next, we’ll scour our network of BigHeads to determine the perfect team of talent to enlist for your specific challenge. We'll then regroup and take you through the BigHeads we'll be recruiting along with other details such as the step-by-step process we'll follow, the deliverables you can expect, the project timeline and, of course, pricing. If you like what you see, we’ll move forward. If it makes you too uncomfortable, we’ll walk away. No hard feelings.
If you decide to move forward, we’ll execute your project. On average, our engagements take 3-7 weeks, so you'll have results quickly!

The Biggest Heads

Meet the BigHeads senior management team

John Palumbo


Carlyn Kelly

EVP of Strategy & Innovation


Following are some areas where we focus and companies we’ve partnered with:
Beauty & Cosmetics
(J&J, PopSugar, Sephora, Unilever)
Fabric & Home Care
(Costco, Target, Westfield)
(Craft Coffee, P&G, Plated)
Financial Services & FinTech
(AmEx, Square)
Technology & IoT
(FitBit, Harman, IFTTT)
(GE, Imprint Energy)
Food & Beverage
(Domino's, Jack Daniel's, Kraft, Pepsi)
(Delta, GM, Tesla)
(NBC, STX, Walt Disney Pictures)
Healthcare & Pharma
(GE, Merck, Novartis)
Travel & Tourism
(Ramada, TRYP Hotels)
People love to ask us which groups we typically work with inside of corporations. Fact is, we work with ANY individuals and teams who are tired of doing things the way they’ve always been done and understand that they need to break out of their comfort zone and think differently.

Buzz About Bigheads

Grow Your Head

Our Book - Brand Opening

Grab a copy of our book about the power of OPENING the door to new and unexpected perspectives to foster innovation and creativity for your BRAND.

Our Seminar - The Unusual Suspects

Schedule our seminar and learn about the benefits of going beyond the USUAL suspects and tapping the more UNUSUAL ones to drive innovation.

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