I believe leaders and companies need to be having regular CONVERSATIONS with everyone from experts and thought leaders...to disruptors and innovators...to academics and influencers...to customers and critics...to peers and rising talent…to curious and thoughtful interviewers and hosts (I call them "BigHeads").
Why? Because those conversations are where the MAGIC happens. They’re how leaders and organizations acquire customers, generate leads, ignite innovation, uncover opportunities, access diverse perspectives (and connect the dots back to their business), build skills, continuously learn, amplify thought leadership, share knowledge, transform cultures, cultivate critical leadership qualities, attract (and retain) talent, and so much more.
Simply put, consistently having purposeful conversations is a SUPERPOWER.
But here’s the issue: most leaders and companies leave these essential moments to CHANCE or CONVENIENCE, ultimately missing their true potential.
That’s where BigHeads Network comes in. We help leaders and organizations not only PRIORITIZE, but also SYSTEMATIZE meaningful conversations by creating CONVERSATION-BASED CONTENT including:
Roundtable and Panel Discussions (that are balanced and lively)
Q&As and Fireside Chats (where people are encouraged to be candid, loose and authentic…NOT scripted and robotic)
Webinars (that are actually inspiring and entertaining…not a typical snooze-fest)
And PODCASTS, which are arguably one of the most effective and efficient formats to HAVE those conversations...and strategically SHARE them.
And I’m not just talking about traditional, public-facing shows. We also leverage podcasts in unique and innovative ways. For example, we pioneered the (now popular) PRIVATE and INTERNAL PODCASTING strategy, which involves producing shows that are tailored for (and exclusively released to) SELECT audiences - employees, teams, customers, candidates, franchisees, and more.
Of course, facilitating the conversations leaders and companies need to have and turning them into shareable podcasts and content is just the tip of the iceberg. We also meticulously ANALYZE every discussion to extract valuable insights, ideas, and meaningful takeaways. We then take things even further and develop strategies for AMPLIFYING (and repurposing) the content and takeaways to maximize lifespan, engagement and reach (including unexpected and surprising ones).
Over the years we’ve created podcasts and content featuring inspiring and bold conversations for industry leaders like American Express, Harman, Keurig, Korn Ferry, Panasonic, PepsiCo, TD Ameritrade as well as many small business partners.
So, if you’re ready to stop leaving your most important conversations to chance - and start using them to drive meaningful results - let’s...well, have a conversation (see what I did there?) -John Palumbo
(Click HERE to learn more about our podcasting POV…and HERE for a FREE 3-episode PodClass we developed called “The 10 Conversations Leaders Need to Be Having & Sharing.”)